SCALE GREEN 2024 SPEAKERS
Leading STR Sustainability Experts
SCALE Green 2024 Schedule
11.30 – 12.00
Doors Open
Attendee arrival and registration
12.00 – 12.30
Why we are here and why it matters
Introduction to the day. Why eco-friendly stays matters to travelers and how you can respond.
SPEAKERS
Bob Garner (Envirorental) & Nikki Mattei (Sustainability Marketing Consultant)
12.30 – 12.55
Purpose and Profit in Vacation Rentals
Explore a three-dimensional approach for aligning business strategies with practical impacts: enhancing business performance, enriching company culture, and reducing environmental footprint.
SPEAKER
Graham Donoghue (Sykes Holiday Cottages)
12.55 – 13.40
Lunch
Plant-based lunch and time to network with show partners.
13.40 – 14.05
Engage & Empower: Community and Guest Involvement
The dynamic benefits of involving guests in your journey, showcasing how this engagement can enhance their experience and create a positive ripple effect in your local community.
SPEAKER
Dale Smith (Host and Stay)
14.05 – 14.30
Sustainability Advocacy: Guiding Owners to Green Choices
Explore persuasive strategies for property managers to demonstrate the long-term value and necessity of sustainable investments to owners, ensuring a mutual commitment to eco-friendly and profitable short-term rentals.
SPEAKER
Rachel Parsons (What If Department)
14.30 – 14.55
Certification Advantage: Beyond the Basics
The benefits of achieving certification, starting with easily attainable measures and progressing to advanced steps, demonstrating how these credentials can significantly elevate your property’s appeal and sustainability profile.
SPEAKERS
Vanessa de Souza Lage (Sustonica) & Marc Ribail (Qalia)
14.55 – 15.20
New Metrics for Banks, Investors, and Regulators
Explore the emerging metrics and standards shaping the decisions of banks, investors, and regulators, and learn how to leverage these for sustainable growth and compliance in the evolving market landscape.
SPEAKER
Ufi Ibrahim
15.20 – 15.35
Coffee Break
Short break before the pitch sessions.
15.35 – 16.10
Sustainability vendor pitch
Vendors’ pitch, learn about useful products/services for your short-term rental company.
SPEAKERS
Sébastien Grosjean (Smily)
Matt Guest (Composty)
Steven Core (Voltshare)
Alondra Palomino (Minut)
Jacob Wedderburn-Day (Treepoints)
Liberty Bollen (Compare Your Footprint)
Thomas Panton (Canopey)
Siana Vesselinova (PriceLabs)
Charlotte Mcintosh (Krystal)
16.10 – 16.40
Sustainability in Action: A Roundtable with Industry Leaders on Setting, Implementing, and Measuring Goals
In this roundtable, industry experts discuss the essentials of Strategic Planning for Sustainability, provide insights on Measuring and Reporting Impact, and share practical advice for SMEs aiming to enhance their sustainability practices.
SPEAKERS
Katy Davies (Host & Stay), Claire Binns (Sykes Holiday Cottages), James Dent (Sustonica)
MODERATOR
Vanessa de Souza Lage (Sustonica)
16.40 – 17.00
Final Word
Wrap up of the day with a concise summary and clear next steps. Bob Garner will highlight key takeaways, offer guidance on ongoing support, and inspire a collective call to action towards a sustainable future.
SPEAKER
Bob Garner (Envirorental)